LG
This project centers on defining a visual identity that amplifies L-G’s creative voice across every medium. From bold merch graphics to expressive album art and a dynamic web presence, the work is built to reflect her energy, perspective, and artistic momentum.

Merch designs draw on confident typography and contemporary aesthetics, creating pieces that resonate visually and culturally. The album artwork serves as an extension of her sound—visceral, personal, and layered with intent. The site experience emphasizes clarity and engagement, balancing sleek functionality with striking visuals to showcase her music and creative world.